Manager, Brand Design Engineering

About the Company Gemini is a global crypto and Web3 platform founded by Cameron and Tyler Winklevoss in 2014, offering a wide range of simple, reliable, and secure crypto products and services to individuals and institutions in over 70 countries. Our mission is to unlock the next era of financial, creative, and personal freedom by providing trusted access to the decentralized future. We envision a world where crypto reshapes the global financial system, internet, and money to create greater choice, independence, and opportunity for all — bridging traditional finance with the emerging cryptoeconomy in a way that is more open, fair, and secure. As a publicly traded company, Gemini is poised to accelerate this vision with greater scale, reach, and impact. The Department: Marketing The Role: Manager, Brand Design Engineering Marketing at Gemini shouldn't feel like an afterthought — it should feel like a natural extension of the product. As our Design Manager and Engineer, you'll own the pre-login experience: every surface an audience touches before they're inside the product. You'll work closely with the brand and product design to make sure that experience is cohesive, polished, and true to who we are. You'll collaborate with brand on product storytelling, with product to understand design decisions being made under the hood, and with engineering to take designs into production yourself. This is not a handoff role. This is a builder role. This role is required to be in person twice a week at our New York City, NY office. Responsibilities: • Design and build the pre-login experience — websites, landing pages, and marketing surfaces — for Gemini's GTM launch initiatives, partnering directly with design and engineering • Set a high visual bar for across all external surfaces • Design, build, and maintain design systems for web and mobile alongside the product and design team • Prototype in code using AI-assisted design tools; push high-fidelity work directly to production • Accelerate the design-to-engineering-to-deploy workflow — reduce handoff friction and increase ship velocity • Manage a small team of brand designers Qualifications: • 7+ years in-house or at an agency as a designer, frontend engineer, or UI/UX engineer with clear ownership of shipped work • A high bar for craft: typography, spacing, layout, grid, and visual hierarchy - details that most people miss • Design tool proficiency: Figma, Webflow, Builder.io (or equivalent) • Frontend fluency: React, Next.js, TypeScript, CSS, JavaScript, HTML • Experience building high-fidelity prototypes, component libraries, and design system infrastructure • A portfolio that demonstrates both design sensibility and production-ready engineering • Comfort with ambiguity; ability to move fast without abandoning craft • Management experience a plus • Located in NYC It Pays to Work Here The compensation & benefits package for this role includes: • Competitive starting pay • A discretionary annual bonus • Long-term incentive in the form of a new hire equity grant <li da

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